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Thursday, August 21, 2008

Relevant Ads Increase Adsense Income

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Relevant Ads in your webpage will increase Adsense income. Did you know that you could turn the tables on Google and actually use its search engine to generate money?
Google Adsense pays you money in exchange for being allowed to publish paid-for ads on your web site. The clever thing is that the ads are related to what your users are looking for on your site. If used correctly they can both enhance your site and make you money.
So how does it work? Google provides you with its AdSense HTML code, which you place on your web pages. Then, Google automatically “reads” your pages and decides on the best ads to display. Human reads something interesting in visual but Google's robot do not care even if your web pages contain a perfect pictures. It crawl your web pages by reading HTML code.
It uses a sophisticated-complicated algorithm that includes such factors as keyword analysis, word frequency, font size, and the overall link structure of the web. It says it knows what a page is about and can precisely match Google ads to each page.
AdSense also uses geo-targeting to serve Google ads to your pages that are specific to a user's region and language, based on their IP address. This means that the ads that are served to a user from Australia may be different than those that appear for a user from Canada.
If a visitor clicks on one of the ads they get taken to the advertiser’s web page and you get paid cash – easy!
Well, not quite. First you must have a site with plenty of visitors, otherwise it isn’t worth the effort. Secondly, your page must be set up in such a way that Google stands a chance of working out what you are trying to promote or sell. In essence, you need to look at your page title, headings and initial copy to make sure that Google matches the right ads to your page.
For example, my webpage contains all about internet marketing tips which in other word you can say course. When I build this blog, I never meant to build a course blog but I wish to generate income using adsense. So what I do is ensure that the first words on the page are “internet marketing income”, not “internet marketing courses”. That away, Google shows ads for companies selling services about money making idea, not money making courses.
Don’t expect to earn a fortune. Google is a bit cagey about its ad rates, but you typically earn a few cents per click. Advertisements for casino or other gambling sites could make you up to a dollar or more for each click though.
On the downside, the very nature of Google Adsense means that users navigate away from your site, which may not be in your best interests. Usually google puts a steady ads in your blog. It means the ads that appears on your webpages will be the same everyday. You could use Adsense generator for ads rotation.

2 comments:

Anonymous said...

Good article about Adsense. I have Adsense ads on my blog, webpage, and article directory.

freemoneyhub said...

i don't use adsense i have an affiliate program that pays me $0.20 per visitor